Media Kit

 



Click the image above to download the 2008 Media Kit
 EDITORIAL

Hour Detroit is the monthly city magazine metro
Detroiters rely on for dynamic, award-winning
coverage of issues and people affecting their lives, (as well as their source for enjoying the finer things in the region). Renowned for its glossy, oversized format and the premium it places on outstanding journalism and photography, Hour Detroit is recognized as the metro area’s leading authority on restaurants, arts and entertainment, and trends in fashion and décor.
When Hour Detroit first published in 1996, it redefined
magazine publishing in metro Detroit. Today,
Hour Detroit celebrates being the market leader — and the standard against which all others are judged.

READERS

• 55% Female | 45% Male**
• 25-65 years of age (median age 43)**
• Average Household Income - $186,800***
• Average Net Worth - $961,900***
• 92% are homeowners**
• Average home value is $424,500***
• 68% of $500,000+ homeowners read Hour Detroit**
• 43% of $1,000,000+ homeowners read Hour Detroit**
• 50% of all luxury car owners read Hour Detroit**
• 92% are college educated, with 35% holding advanced degrees**
• 2.5 times more likely than the average Metro Detroiter to be business

CIRCULATION

Hour Detroit guarantees a minimum monthly circulation of 45,000 copies with an estimated
readership of 482,900**. Hour Detroit utilizes three major
distribution channels:
SUBSCRIPTIONS: On average, Hour Detroit reaches 30,000+ subscribers each month, throughout the metro Detroit area.*
DEMOGRAPHIC TARGETING: 11,000 copies target
affluent and upscale consumers in high reader pass-along venues, such as prominent hotels, hospitals,
physicians’ and attorneys’ offices, spas and salons throughout the area.
NEWSSTAND: On average, 4,000 copies of Hour Detroit are sold on more than 750 newsstands across metro Detroit, including Borders, Barnes & Noble, Waldenbooks, specialty
grocers and other local retailers.